Freelance Senior Creative  //  Co-Founder of CRACK + CIDER  

My career launched as I handed in my dissertation at London College of Communication.  That day I flew to Singapore to work at BBH's Asia-Pac office having been selected from hundreds of applicants worldwide.  On my return to London I won the Cream portfolio competition which placed my book in the UK Top 20.  This lead to internships at Anomaly, JWT, Mother and AnalogFolk. I signed a permanent contract with the latter after winning a global pitch as lead creative team in my first few weeks. Since then I have created D&AD pencil winning campaigns at AMV BBDO before taking up position at 18 Feet & Rising, the first agency in the UK to be granted B Corp status. There I worked on campaigns for GambleAware, Family Action and Clearscore.

As Co-Founder and Creative Director of CRACK + CIDER, I have made many television appearances on BBC News, ITV News and London Live as well as many stage appearances at Eurobest, Cannes Lions Main Stage, Glug, SheSays and TEDx. The concept itself was praised by the likes of Campaign, The Drum, Mashable, Time Out and The Evening Standard, was named 4th out of 50 trailblazers of the UK third sector by The Guardian and Nesta. 

I have also been invited to blog for The Huffington Post and lecture at University of the Arts London on Creativity for Good.

My passions outside of work are live music, where you'll always find me jumping around down the front of a gig, and travel, where you'll find me somewhere I've never been before.


D&AD Graphite Pencil - Branded Content & Entertainment - Guinness Cowboys of Compton

Creativity's Female Future - Named among the top 30 women in the industry set for the top by Campaign Magazine and Creative Equals. 

Cannes Lions, See It Be It -  Class of 2016. I was chosen from 500 global applicants to take part in this prestigious programme aimed at helping 15 high-potential women achieve leadership positions. 

Campaign Digital Maverick- Named among the top 7 women shaking up digital marketing by Campaign magazine

IPA Woman of Tomorrow 2016 - Finalist in the 'Creative' category.

BIMA 100 - Named as one of the 100 people driving UK digital 

NESTA x The Guardian's New Radicals - Named 4th in the 50 trailblazers of the UK third sector with CRACK + CIDER



Instagram: @scarlettm

Twitter: @s_montanaro

Linkedin: Scarlett Montanaro